I Made Landhep Wibawa. “Marketing Communication through Short-Video Content and Its Impact on Consumer Behavior and Decision-Making: A Systematic Literature Review”. Proceeding International Conference on Economics, Finance and Creative Industry, vol. 1, no. 1, June 2026, pp. 345-5, https://proceeding.unesa.ac.id/index.php/icefci/article/view/9099.