SANJAYA, Sandy; HAESAL; NADHIF MUHAMMAD KASYFAN; RIZKY AGUNG BAWONO; ARDIANSYAH, Zikri; ADAM HERMAWAN. Exploring the Marketing Mix (7P) Factors in Students’ Decision Making to Choose a Digital Business Study Program at UPI Tasikmalaya. International Conference on Digital Business Innovation and Technology Management (ICONBIT), [S. l.], v. 1, n. 1, 2024. Disponível em: https://proceeding.unesa.ac.id/index.php/iconbit/article/view/4131. Acesso em: 13 sep. 2025.