NUZULUL KIROMI, Mukhamad. THE INFLUENCE OF CELEBRITY ENDORSEMENT AND CUSTOMER REVIEWS ON PURCHASING DECISIONS FOR SAMSUNG SMARTPHONES IN SIDOARJO DISTRICT. International Conference on Digital Business Innovation and Technology Management (ICONBIT), [S. l.], v. 1, n. 2, 2025. Disponível em: https://proceeding.unesa.ac.id/index.php/iconbit/article/view/6135. Acesso em: 16 sep. 2025.