Danuwinata, E. R. and Tjen, J. (2024) “Application of K-Means algorithm for market segmentation (Case study: Lily’s cake Pontianak)”, International Conference on Digital Business Innovation and Technology Management (ICONBIT), 1(1). Available at: https://proceeding.unesa.ac.id/index.php/iconbit/article/view/4204 (Accessed: 6 September 2025).