Sovia Wardah Zahriati, and Zakky Fahma Auliya. “The Effect of Celebrity Endorsement on Gen Z Purchase Intention Through TikTok Social Commerce With Consumer Perception of Quality As a Mediating Variable”. International Management Conference and Progressive Papers, vol. 2, no. 1, Nov. 2024, pp. 15-33, https://proceeding.unesa.ac.id/index.php/immersive/article/view/4032.