Optimizing the feasibility and marketing of siwalan fruit peel waste products as an environmentally friendly innovation in tuban regency

Authors

  • Fara Zhiva Aulia Pratama State University of Surabaya
  • Muhammad Husain

Keywords:

Feasibility Study, Marketing, Product Development

Abstract

Nearly all parts of the siwalan plant possess considerable utility value. The leaves of the siwalan plant, for instance, can be utilized for weaving materials, while its trunk can serve as a strong construction material. The flowers contain liquid commonly known as legen, which is believed to provide health benefits, and the fruit can be consumed by local communities after being processed into sweets. However, one part that has little commercial value is the siwalan fruit peel. This peel waste, which has generally been regarded as useless waste, actually has potential to be processed into raw materials for environmentally friendly products, including dishwashing utensils. By conducting technical, economic, and marketing feasibility assessments, this research examines the possibility of transforming this waste into value-added products that can support local economic development while minimizing adverse environmental effects. The results are expected to offer recommendations for developing products made from siwalan fruit peel waste that are both environmentally sustainable and economically viable. In addition, this research seeks to increase community awareness regarding the importance of recycling and maximizing waste utilization as part of efforts to promote sustainable development.

References

Ahmadi, M. A. (2024). Pengaruh Kesadaran Lingkungan (Green Awerenes) Akan Keputusan Pembelian Konsumen: Literature Review. Journal Financial, Business and Economics, 1(2), 1–12. https://doi.org/10.57176/jfine.v2i1.10

Asri, S. K., & Julisman, I. (2022). (2022). Pengaruh Citra Merek dan Kualitas Produk Philips terhadap Minat Beli Konsumen pada Yogya Garnd Majalengka. Jurnal Impresi Indonesia, 1(3), 282–287. Jurnal Impresi Indonesia, 1(3), 282–287. https://doi.org/10.36418/jii.v1i3.40.Siti

Fariha, C. N., Setiawan, A., & Ramadani, T. A. (2020). Karakterisasi Sabut Siwalan (Borassus flabellifer) dan Kulit Pisang Raja ( Musa paradisiaca var . Raja ) dalam Proses Produksi Bioetanol. Prosiding Seminar Nasional Teknologi Industri, Lingkungan Dan Infrastruktur, 3, A2.1-A2.7.

Hauli, L., Hadining, A. F., Studi, P., Industri, T., Timur, T., & Barat, J. (2022). Maker : Jurnal Manajemen ANALISIS KELAYAKAN BISNIS DAN PERANCANGAN PRODUK RAK Perkembangan teknologi yang semakin berkembang pesat membuat berbagai perusahaan dan organisasi berlomba-lomba untuk menciptakan inovasi baru . Maraknya produk-produk baru juga . 8, 67–81.

Jin, Q., Yang, L., Poe, N., & Huang, H. (2018). Integrated processing of plant-derived waste to produce value-added products based on the biorefinery concept. Trends in Food Science and Technology, 74(August 2017), 119–131. https://doi.org/10.1016/j.tifs.2018.02.014

Kamil hafidzi, M., Rizqi, F., & Jumani, A. (2022). Literature Review Pengaruh Harga, Kualitas Produk Dan Lokasi Terhadap Pengambilan Keputusan Pembelian. Jurnal Ilmu Multidisplin, 1(1), 203–214. https://doi.org/10.38035/jim.v1i1.30

Kinter, M., & Sherman, N. E. (2023). Research Methods for Business Students (9th ed.).

Maharani, A., & Suryawardani, B. (2021). Jurnal Sains Pemasaran Indonesia 237. 22(3), 237–246.

Marcella, D., Kriestian, A., Adhi, N., Ekonomika, F., Kristen, U., & Wacana, S. (2023). DEKAT. 2(i), 17–34.

Putri Wahyuni Arnold, Pinondang Nainggolan, & Darwin Damanik. (2020). Analisis Kelayakan Usaha dan Strategi Pengembangan Industri Kecil Tempe di Kelurahan Setia Negara Kecamatan Siantar Sitalasari. Jurnal Ekuilnomi, 2(1), 29–39. https://doi.org/10.36985/ekuilnomi.v2i1.349

Siti Hardiyanti Chofifa, Zhulya Nur, Sumarna, M. A. E., Utama, A. R., & Broto, W. (2021). Pemanfaatan Limbah Kulit Siwalan Sebagai Briket Media. Jurnal Pengabdian Vokasi, 02, 102–105.

Tamsir, S. P., Windiana, W., & Hamid, S. (2022). Pengaruh Strategi Promosi Terhadap Keputusan Pembelian Pada Online Shop Shopindy. JISIP (Jurnal Ilmu Sosial Dan Pendidikan), 6(3), 10197–10205. https://doi.org/10.36312/jisip.v6i3.3373

Downloads

Published

2024-11-15

How to Cite

Fara Zhiva Aulia Pratama, & Husain, M. (2024). Optimizing the feasibility and marketing of siwalan fruit peel waste products as an environmentally friendly innovation in tuban regency. Proceeding of International Management Conference and Progressive Papers, 2(1), 108–118. Retrieved from https://proceeding.unesa.ac.id/index.php/immersive/article/view/4104

Similar Articles

1 2 3 4 5 6 7 8 9 > >> 

You may also start an advanced similarity search for this article.