Vol. 4 No. 1 (2026): 4th Immersive 2026
About the 4th IMMERSIVE 2026
The 4th IMMERSIVE International Management Conference & Progressive Papers 2026 and Doctoral Colloquium, organized by the Faculty of Economics and Business, Universitas Negeri Surabaya, on 17 October 2026, serves as an international academic platform for advancing knowledge, encouraging scholarly collaboration, and promoting innovative research in management and business.
Under the theme “Transforming Marketing Management toward SDGs: Digital Innovation, Ethical Branding, and Responsible Consumer Behavior,” the conference brings together academics, researchers, practitioners, and doctoral scholars to exchange ideas, share research findings, and explore emerging challenges and opportunities in an increasingly digital and sustainability-oriented business environment.
The conference emphasizes the importance of integrating technological innovation, ethical business practices, and responsible consumer behavior into contemporary management strategies. Through research presentations, academic discussions, and the Doctoral Colloquium, the event seeks to strengthen research quality, foster interdisciplinary perspectives, and develop meaningful collaborations across institutions and countries.
The proceedings feature selected scholarly contributions that reflect diverse perspectives on management, marketing, sustainability, entrepreneurship, and business transformation. These contributions are expected to enrich academic discourse, inspire future research, and provide practical insights for addressing contemporary business and societal challenges.
Through this initiative, the Faculty of Economics and Business, Universitas Negeri Surabaya, reaffirms its commitment to academic excellence, international collaboration, and the advancement of knowledge that contributes to the United Nations Sustainable Development Goals (SDGs), creating a positive and lasting impact on business, society, and the global academic community.
Published:
2026-10-14
